Know your customers by a single unique identifier that never changes, regardless of where or how they interact with your business.
Patient Safety IDs
Account ID access all products (banking, loans, credit)
Loyalty Program IDs
A permanent lifetime identifier to compliment the best in class entity management of IBM MDM Standard Edition.
Owned by MDM
Challenging to Propagate
Change over time
Complex change tracking
Adhere to business policies
Long term traceability
Persisted:ID + Enterprise IDs give you the best of both worlds for integration and traceability of your most valued data assets.
Propagate and share meaningful IDs with systems and customers with confidence.
Persisted:ID complements IBM Infosphere MDM – the most proven
and trusted registry platform in the industry for over 20 years.
Automatically generate new IDs using your business rules and coding systems.
Authorized user portal to review and make decisions on exceptions or special scenarios or to review identifier history.
Runs alongside, MDM asynchronously; does not impact entity management performance or linkage sets.